BA (Hons) Fashion Design & Communication
Niamh Lilly McHale Baldrian
“It’s not a phase mom”
“It’s Not a Phase, Mom” is a bold, editorial-style photo series inspired by the visual and cultural aesthetic of Guyliner. Revisiting the emo and scene subcultures of the early 2000s, the project explores how this style—once dismissed as a teenage phase—remains a powerful form of identity, rebellion, and emotional expression for many today.
“The Perfect Boyfriend”
Love isn’t dead. It’s just been redesigned.
In a dreamy 1950s world, a heartbroken woman turns rejection into revenge reanimating her crush into the perfect, obedient boyfriend. But behind the vintage charm lies a dark satire about power, control, and the cost of ideal love. The Perfect Boyfriend—be careful what you wish for.